Rediscover Tours is a travel company that focuses on cultural experiences for travelers to Japan. Jeff and Yoshimi Aasgaard started their first travel business in Japan in October 2000 with Japanese Guest Houses a ryokan inn reservation service for English speaking travelers wishing to experience a ryokan (Japanese inn). They found that travelers want to experience Japan but did not always have the time to make all of the arrangements themselves so Rediscover Tours was formed to arrange tours for these travelers. They now have offices in the US and Japan. With the vision of everyone loving Japan as they do.